The Brandström family
Our vision is that, by making it more accessible, Öijared will be a meeting place with space for reflection as well as experiences, development and innovation.
The family’s vision
Öijared Manor became, by marriage, a fideicommissum during the early 1800s. This meant that the old law about the estate’s statutory succession to the eldest son, only ceased when the last fideicommissum lapsed, which happened when Sten-Gustav Adelskiöld Adelstierna’s widow Ulla died childless in 1985. Only then could a new family move in to Öijared, and Monica and Jonas Brandström bought the estate and together with their six children, went to live at Öijared Manor. They soon wanted to make changes to the land and the surroundings. Monica, an ethnologist and educator, found her Eldorado in the property’s rich heritage and history, and Jonas, a busy company physician and entrepreneur, developed Öijared together into a creative and recreational meeting place. In the middle of the countryside – far away from, but still close to the big city. A world of its own.
Öijared has been carefully restored, and alongside the conservation work forestry and hunting are carried out. The single biggest entry in the estate archives has been the creation of the Clubhouse in 1988, complemented by the hotel and golf studio in 2014. The Brandström family continue to develop Öijared by investing in equipment for the golf courses, spa area and restaurant in 2019.
“Today on our 1750 hectares of land encircled by lakes we operate an open and long term sustainable bio-diversity. Öijared unites our large family, where each one of us contributes commitment and expertise. Our ambition is that Öijared should give as much to our guests as it has given us and our large family. Our vision is that, by making it more accessible, Öijared will be a meeting place with space for reflection as well as experiences, development and innovation.”
The Brandström Family